FR
ENGAB Mobile Money (Callbox 2.0)
The Mobile Money ATM, a business that runs 24/7.
- Return on investment between 1.2 and 3.7 years
- Remotely operable
- Secure and scalable
Context
Mobile money has become part of daily habits. In Africa, 781 million active accounts, $1.26 trillion in transactions per year, 7.2 million agents, and over 22% annual growth (2022 figures, growing since). In Cameroon, 24.9 million accounts, 6 to 6.5 million transactions per day, and 40,000 to 60,000 points of sale for Orange and MTN. Every player in the network (operator, main distributor, super agent, agent) earns a commission on every transaction.
Problem
At peak hours, human agents get overwhelmed; their cash or e-float can run out; they face risks of theft, assault, fraud, and handling errors; and they generally only work from 8am to 7pm or 8pm, never around the clock.
Solution
A dedicated Mobile Money ATM, built to banking standards, open 24/7. It handles deposits, withdrawals, bill payments, transfers, and merchant payments, with several operators (Orange, MTN, Afriland First Bank's Sara Money, UBA's M2U, etc.) and several services on the same machine, at no extra cost. Seven years of development and several prototypes have produced a reliable solution, already in production, notably in Limbe, and soon everywhere in Cameroon and Africa.
Security and legal framework
Insurance against theft and vandalism, ATMs from certified banking suppliers, 24/7 monitoring by security agents, cash transport by professionals in armored vehicles. Parent company in the United States, representation in Cameroon, official connections with the operators.
Chiffres clés
- Total investment: 27,600,000 FCFA, made up of 22,600,000 for the machine and infrastructure and a recommended 5,000,000 working capital (between 3,500,000 and 7,000,000 possible)
- Revenue split after costs: 67.125% for you; super franchise: 7.875%, and Mobile Wallet keeps 25%
- Example with one ATM and one operator: estimated gross annual revenue of 14,600,000 FCFA, annual costs of 3,600,000 (about 300,000 per month), shared result of about 11,000,000, your share of about 7,383,750 FCFA per year, or just over 600,000 per month
- Return on investment: 3.7 years with one ATM and one operator, 1.9 years with two, 1.25 years with three
- ATM lifespan: 15 to 20 years, or more
- Community option: become a project lead with 25 to 35% of the ticket (6.9 to 9.6 million FCFA), the community funds the rest starting from 50,000 FCFA
Return-on-investment simulations (franchisee's annual share, in FCFA)
| Item | 1 ATM | 3-ATM pack |
|---|---|---|
| Machines and infrastructure | 22,600,000 | 56,550,000 (reduced-pack machines 37,500,000 + infrastructure for 3 sites 19,050,000) |
| Working capital | 5,000,000 | 15,000,000 (3 × 5,000,000) |
| Total investment | 27,600,000 | 71,550,000 |
| Annual revenue, 1 operator | 7,383,750 | 22,151,250 |
| Annual revenue, 2 operators | 14.8 M | 44,302,500 |
| Annual revenue, 3 operators | 22.2 M | 66,453,750 |
| Return on investment, 1 operator | 3.7 years | 3.2 years |
| Return on investment, 2 operators | 1.9 years | 1.6 years |
| Return on investment, 3 operators | 1.25 years | 1.1 years |
Adding operators (MTN, Orange, Wave, etc.) on the same machine increases revenue and shortens the payback period. The 3-ATM pack also saves 11.25 million FCFA on the machines.
Indicative simulation based on site and activity assumptions. Actual results depend on location and operation.